“Tangent were able to take our initial enquiry to a series of ideas and develop them into a highly professional marketing concept that resulted in a brochure, flyers, new letterheads and a very impressive stand. Our existing customers were impressed with the new image and it has already helped raise our profile and win us new business.”

Damian Bell
Managing Director
Supply Direct Limited

Client
Supply Direct Limited

Brief

London company Supply Direct Limited has developed a web-based menu planning and supplies ordering service aimed at the NHS and large organizations. We were asked to design and write a brochure to explain and sell the Supply Direct system.

Solution

We identified Supply Direct's key point of difference as the budgetry control it offers facilities and catering managers. The ‘control theme’ was explored and developed throughout both the brochure’s design and copy.